How do we define the strategy?
The strategy will tell you what to build on, what path and methods to choose, what to start from and how to do it all better than the competition. How do we get there?
Research, analysis and data collection
We will get to know you, your company, competencies, competitive advantages and weaknesses. We will focus on customers — existing and potential ones. We will find out their motivations and concerns about the use of services or products.
Segmentation and targeting
What customer segments exist, which ones will we choose and what will we offer them? Based on previous data, we will jointly select the most profitable parts of the market and start systematically conquering them.
Positioning and Brand
How do we convince target customer segments that you are better than the competition and that they should buy from you? Which brand presentation will be recognizable and open up the most opportunities for you?
Finalization and execution
Together we determine OKRs and KPIs. We will compile a strategic-tactical plan, thanks to which we will know how to meet the defined goals in terms of product, price, distribution and marketing.
Why embark on a strategy with us?
Our digital DNA predisposes us to a strong result orientation and data-based decision-making. We care about understanding your visions and possibilities so that together we can define a fitting strategy that will effectively move your company forward.